the importance of packaging....


you probably know already how important packaging is, but if you live in Italy, it is particularly true.I usually wait at the post-office for 30 minutes at least, so it's much funnier to have something nice to look at. It also makes people in the line become particularly kind to me, not to mention all the smiles I get at the counter!

14 comments:

  1. Aw, how pretty!! I love rain so much and receiving a "rainy" package must be awesome! :)

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  2. If you do this here in Switzerland, you don't get smiles at the counter... You get nasty looks...
    Your package are totally gorgeous, you made my day!

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  3. I love your lbog. I've been admiring it for some time now, and thought I'd say hello! This was such a great post on packaging - I think Australian post offices are similar to Italy, as the line can be very long - all the way out to the door sometimes. your packages look amazing too! Cheerz, Kristina.

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  4. wowee, that's so beautiful. i love it. what a treat to receive THAT through the post!

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  5. Oh no Deedeen!!!I always had this dream about Swiss post, where everything is perfect, people are smiling, sun is shining and your shipment always arrive on time!
    but I guess that's branding :)))


    Thank you all!

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  6. Thanks for sharing this great idea! I would be thrilled if I would receive such a gorgeous enveleope!

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  7. i love Your package and your ides .
    i love your blog!

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  8. bravo...!
    I'm a long time believer in the beauty of the envelope...of the package.
    long live packaging.... :)

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  9. a great idea and lovely result !!!

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  10. Packaging is relevant for it protects, preserves, and contains the product for an easy transport. It also informs the consumers as to what the product is all about. The entire packaging could speak for the product even without someone telling you what it is. Hence, it is very vital in the marketing world. Designers play a vital role in creating designs for products.

    packaging supplies

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